California Based Janitorial Company

Objective

Convert the current unprofitable online marketing efforts into useful and time-saving ones that improve the company’s brand images and gain more customers.

Result

Ranked the cleaning service company’s keywords among the search results in Glendale. Social media marketing branding had a huge makeover and increased the number of likes and followers.

Details About The Company

The cleaning company is one of the prominent and customer-friendly janitorial service providers in Glendale, CA. They adhere to the stringent COVID-19 protocols and have world-class workers experienced in handling all kinds of cleaning requirements of various industries.

The company follows the highest quality assurance standards and uses the best eco-friendly products, tools and procedures to provide customers with fresh environments. In addition, the cleaning activities would be done as per customer’s specifications.

Industries handled by the company are –

• Restaurants
• Local Churches
• Barber Shops
• Cafes
• Hair & Nail Salons
• Manufacturing Businesses

Challenges

• Remove the assumption that social media marketing is a time-consuming procedure.
• Create a better online presence with the interactive content in the website.
• Improve local keyword search results.
• Proper utilization of Google My Business Account.

Solutions Provided By Us

Created A Good Digital Presence

• Added unique and value-added content to the website.
• Worked on specific set of keywords related to the Glendale and other major industries.
• Utilized Google Ads services for keywords of high importance.
• Used genuine and commonly used keywords to increase the online presence of the cleaning company.
• Worked on the Google Online Reviews and client feedbacks.

Google My Business

• Created & optimized Google My Business listing using informative and keyword-rich description.
• Listed all the business services of the cleaning company in Google My Business.
• Created posts and added images.

Social Media Strategies

• Posted regular and meaningful social media content at specific time slots and intervals.
• Designed marketing posters and flyers to share in various social media accounts like Facebook, Twitter, Instagram, etc.

Results

• Local SEO methods led to huge improvements in brand value.
• Google My Business ranking reached to the top rank with the company having its name in the first three visibilities for map listing.
• The website visitors increased to 120% in the first three months.
• The social media traffic with regard to Facebook and Twitter increased to around 180%.